Industrial design becomes art.
Microsoft enlisted renowned designer Philippe Starck to create a bold new version of their optical mouse, and we were selected to design packaging and marketing collateral befitting this new usable art device. We also built excitement for this limited edition hardware product with an innovative teaser campaign. We were thrilled to learn that our package design was on display at MOMA.
Tactics include: Packaging, Website, Print, Email, and Direct Mail
Industrial design becomes art.
Microsoft enlisted renowned designer Philippe Starck to create a bold new version of their optical mouse, and we were selected to design packaging and marketing collateral befitting this new usable art device. We also built excitement for this limited edition hardware product with an innovative teaser campaign. We were thrilled to learn that our package design was on display at MOMA.
Tactics include: Packaging, Website, Print, Email, and Direct Mail
Industrial design becomes art.
Microsoft enlisted renowned designer Philippe Starck to create a bold new version of their optical mouse, and we were selected to design packaging and marketing collateral befitting this new usable art device. We also built excitement for this limited edition hardware product with an innovative teaser campaign. We were thrilled to learn that our package design was on display at MOMA.
Tactics include: Packaging, Website, Print, Email, and Direct Mail
Industrial design becomes art.
Microsoft enlisted renowned designer Philippe Starck to create a bold new version of their optical mouse, and we were selected to design packaging and marketing collateral befitting this new usable art device. We also built excitement for this limited edition hardware product with an innovative teaser campaign. We were thrilled to learn that our package design was on display at MOMA.
Tactics include: Packaging, Website, Print, Email, and Direct Mail
Industrial design becomes art.
Microsoft enlisted renowned designer Philippe Starck to create a bold new version of their optical mouse, and we were selected to design packaging and marketing collateral befitting this new usable art device. We also built excitement for this limited edition hardware product with an innovative teaser campaign. We were thrilled to learn that our package design was on display at MOMA.
Tactics include: Packaging, Website, Print, Email, and Direct Mail