Ray Araujo

Ray has a natural gift for connecting with customers. He started down the advertising and marketing path in 1985 while living and working in New York City. After 10 years of industry experience, he founded BBFM, a Seattle-based marketing firm specializing in results-oriented creative. His plan was simple: create compelling work, streamline processes, and consistently deliver above expectations. To do this, Ray assembled a world-class team of professionals who bring their valuable experience and expertise to our offices in Seattle and Los Angeles.

Lou Maxon

Lou has worked over 15+ years as an award-winning creative director, writer and designer for magazines, advertising agencies, marketing and design firms and corporations. His portfolio includes innovative work in print, digital, interactive, and film for leading global brands, as well as successful start-ups recognized by the likes of Inc. magazine. Clients include Lexus, Microsoft, UPS, PetSmart, CNN Headline News, Gonzaga University, Yum Brands, Starbucks, McDonalds, Chase Jarvis, Brooks, and Contour, to name a few. Lou's area of expertise centers around helping brands of all sizes craft their stories and develop content strategies across multiple channels. He is also a frequent design contributor to Dwell magazine and has done pro bono for Ronald McDonald House Charities for 10+ years. His work has been recognized by Communication Arts, HOW, Seattle Show, Custom Publication Council, AdAge, Folio magazine, Society of Publication Design, and more.

Mark Taylor

Possessing 20 years of experience at major advertising agencies and just about every industry award there is, Mark brings with him the kind of creative chops that make campaigns stand out. His agency history includes work at Ogilvy & Mather UK; Doner, UK; Foote Cone & Belding, LA; J. Walter Thompson, LA; and most recently as a Creative Director for Saatchi & Saatchi LA.

Mark has produced campaigns for a wide range of brands that includes Toyota, Acura, TDK, Epsom, THQ, and Bandai. He has been awarded a Cannes Lion, 
two D&ADs (Design & Art Direction awards), three Effies, and a host of British Advertising Awards.

Liza Pigram

As a founding Partner, and President at Radarworks, Los Angeles, Liza brings more than 20 years of strategic marketing expertise to the agency. Under her leadership, Radarworks, Los Angeles has won many accounts, including Susan G. Komen for the Cure, the Port of Long Beach, Disney, and THQ, to name just a few.

Liza has a unique combination of client-side and agency experience. She has led integrated brand and direct response campaigns at Foote Cone & Belding, Team One Advertising, Direct Partners, and Deutsch, for clients such as US West, First Interstate Bank, Mars Inc., Lexus, Air New Zealand, and DIRECTV. Working client side, Liza oversaw the reinvention and relaunch of the Atari brand while VP of marketing services at Infogrames Entertainment.

Recent successes to boast about—Radarworks has been recognized as one of the 100 Fastest Growing Private Companies in Los Angeles by the Los Angeles Business Journal for the last three years.

Karl Norsen

Karl has spent the last fifteen years architecting and developing custom technology solutions for advertising and online lead generation programs. His portfolio includes notable clients like Microsoft, DLP, Carlo Rossi, Nike, International Olympic Committee, Target, DELL, Tully's Coffee, Capella University, 3LCD, Bonfire Snowboards, Washington State Lottery, and many more. Karl's hands-on experience in both technology and advertising gives him a keen perspective.  His strengths in brand awareness, innovative digital media, and technology utilization are invaluable in creating lasting consumer connections.

Julie Foster

Julie’s a tough negotiator with a “kill them with kindness” approach that strikes fondness in the hearts of all who oppose her. Julie has handled media for an impressive variety of accounts, including Toyota, Mitsubishi, Acura, and Kia Motors. Her retail experience includes planning for the Susan G. Komen Breast Cancer 3-Day events, King & Mockovak Lasik Centers, Jiffy Lube, Wells Fargo Bank, and LA Cellular. Julie also has an excellent knowledge of youth market planning after working on accounts such as Vivendi Universal Games and Gameworks. Julie’s well-rounded media expertise comes from working with notable agencies including DDB, Deutsch, Saatchi & Saatchi, Ketchum Advertising, Kresser/Craig, and Fattal & Collins.

Rick May

Rick brings 18+ years of marketing and business development with unparalleled energy and drive for excellence to the Radarworks Business Services function. His diverse background encompasses vertical markets such as automotive, financial services, law enforcement, and technology—where at Microsoft, in 2007, Rick developed the first mobile app marketplace: Windows Mobile Owner’s Circle. He is focused on the win-win solution that our clients seek, and building deep relationships that transcend the business norm. In addition, he has developed co-marketing programs with clients such as AT&T, Sprint, Best Buy, Amazon, Costco, Target, Radio Shack, Wal-Mart, and Porsche.

Niki Dolan

Niki is a creative visionary and event professional that brings big-picture understanding and hands-on technical excellence to everything she touches. Her proven ability to understand her clients' needs and effectively deliver them has enabled her to consistently excel in her craft for Verizon Wireless in Colorado where she was repeatedly recognized for exceptional client relations and her ability to offer innovative solutions to difficult challenges. She then moved to Seattle and continued her career in the events industry with the Pan Pacific Hotel as convention services manager. Niki's experience as both a client and a vendor enables her to understand the business objectives and challenges inherent to each position. Niki joined the Radarworks team in 2008, and manages high-profile conferences, keynotes, parties, and trade shows. She is currently earning her digital event strategist (DES) certification from Virtual Edge Institute, a partner of the Professional Convention Meeting Association (PCMA).

Cindy Spodek Dickey

Cindy is an accomplished business and marketing executive with proven experience and achievement with world-class brands, start-up companies, new product launches, and promotional marketing. She has more than 25 years of developing and delivering success with comprehensive and integrated go-to-market campaigns and business initiatives, corporate communications, and partnership tie-ins and co-marketing relationships.

While at The Walt Disney Company, she led global marketing efforts for the home entertainment releases of such animated film blockbusters as The Little Mermaid, Aladdin, Beauty and the Beast, and The Lion King. At Microsoft, Cindy was an integral part of the global marketing team that launched Xbox, Xbox Live, and Xbox 360. She established and built the first dedicated promotions department for Xbox and has done promotional programs with a broad portfolio of partners including Coca-Cola, Pepsi, Frito-Lay, Taco Bell, Anheuser Busch, Samsung, Adidas, AT&T, and many more!